Hi, I’m Shahzeb!
I am a third-year student at Northwestern University studying Theatre, Data Science, and Computational Cognitive Science with a focus on Human-Computer Interaction and Digital Product Development. My passions lie at the intersection of storytelling and technology, and I seek to explore how film, design, and data-driven development can be used to drive innovation and deliver impactful experiences for global audiences.
With experiences in art direction, strategic development, and product management, I aim to lead projects from ideation to creation, blending creativity and analytics to craft engaging media and digital experiences.
Projects
Art Direction
With a passion for media and performance, I have long been passionate about delivering impactful stories as a director. Directing allows me to transform narratives into influential experiences, guiding audiences through journeys articulated through performance. Artistic management complements my work in all fields, ensuring that every technical and logistical facet of a project is aligned with the creative intent. This multifaceted role continues to fuel my passion for storytelling and the collaboration between technology and art.
Product Development
My interests have long lied at the intersection of the arts and technology. The growing use of digital media and emerging technologies, such as artificial intelligence, in crafting and delivering impactful narratives, experiences, and products for global audiences has inspired an interdisciplinary passion that I hope to pursue. Through a uniquely creative and analytical approach to product development, I have engaged in product design and management, emphasizing human behavior and user-centered methodologies.
Production Design
Designing for theatre and film has significantly enhanced my skills as both a product designer and director, deepening my exploration of the profound impact of design on performance. This experience has not only refined my understanding of design thinking and a user-centered approach but has also developed my understanding of diverse audiences. Through a creative, research-centered approach to scenic design, I have honed my ability to create environments that truly resonate with viewers, elevating the impact of a project.
Highlights
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![Aashiyana]()
AASHIYANA: Home
Director / Co-Producer / Scenic Designer
January 2024
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![Charlie Brown Scenic Design]()
YOU'RE A GOOD MAN, CHARLIE BROWN
Scenic Designer
November 2024
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![Parochial]()
PAROCHIAL
Writer / Director
June 2024
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![Nuoa.io]()
NUOA.IO
Product Design & Management Intern
June 2024
